BRAND IDENTITY / STORYTELLING / DESIGN / PRODUCTION / CONCEPT DEVELOPMENT / PRODUCT MANAGEMENT / GRAPHIC DESIGN / ART DIRECTION / PHOTO AND VIDEO / EDITORIALS / DIGITAL CAMPAIGNS / AD DEVELOPMENT / CONTENT CREATION / SOCIAL MEDIA MANAGEMENT / COPYWRITING / POSTING / PR / SEEDING
On August 14th 2025, Metamorfosi took over Cocoricò for an unforgettable 12-hour marathon—from midnight to midday—spreading its energy across four rooms and into the sunrise.
282US led the full creative direction of the event, curating visual identity, media coordination, and content strategy to match the raw intensity of one of Italy’s most iconic clubs. The highlight: a
powerful extended set by Joseph Capriati B2B Jamie Jones, igniting the legendary Piramide as first light hit the dancefloor.
Creative Direction 282US
Communication and social media 282US
Media Team RICCARDO MORELZ EDOARDO MONTANARI JACK COLLIER
Each room pulsed with its own frequency—deep grooves, peak-time techno, and everything in between—while a relentless crowd moved as one through the night and into morning.
From the sound to the story, Metamorfosi at Cocoricò wasn’t just a party. It was a ritual.
2023
282US
Each room pulsed with its own frequency—deep grooves, peak-time techno, and everything in between—while a relentless crowd moved as one through the night and into morning.
From the sound to the story, Metamorfosi at Cocoricò wasn’t just a party. It was a ritual.
282US also designed the official merchandising for the event—translating the energy of the night into wearable pieces that echoed the identity of Metamorfosi at Cocoricò.