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METAMORFOSI

Tiktok: @metamorfosi.ofc / @metamorfosi.ofc INSTAGRAM and TIK TOK MANAGED BY - 282US
BRAND IDENTITY / STORYTELLING / DESIGN / PRODUCTION / CONCEPT DEVELOPMENT / PRODUCT MANAGEMENT / GRAPHIC DESIGN / ART DIRECTION / PHOTO AND VIDEO / EDITORIALS / DIGITAL CAMPAIGNS / AD DEVELOPMENT / CONTENT CREATION / SOCIAL MEDIA MANAGEMENT / COPYWRITING / POSTING / PR / SEEDING

This year, world-renowned DJ Joseph Capriati sought out a creative partner to help transform the vision of his tech-house brand, Metamorfosi.
With a core theme centered around evolution—both in sound and in his personal journey as a DJ—Metamorfosi represents a dynamic shift in the world of electronic music.

Creative Direction
282US

Communication and social media
282US

Videomaker
MATTIA SILVESTRINI
JACK COLLIER
JUAN AFANADOR
FACUNDO BADINI
MICHAEL POSELSKI

282US came into the project with a branding strategy to elevate and solidify every aspect that defines the essence of Metamorfosi.
Our goal was to create a brand identity that resonates with both the roots of tech-house and the future it represents, while keeping the original identity of the brand.

2023

282US

282US came into the project with a branding strategy to elevate and solidify every aspect that defines the essence of Metamorfosi.
Our goal was to create a brand identity that resonates with both the roots of tech-house and the future it represents, while keeping the original identity of the brand.

282US

From the creative direction to the actual execution, 282US directed and managed the entire production of Metamorfosi across both physical and digital platforms.
During summer 2024, 282US led the media team responsible for capturing the essence of Metamorfosi across eight nights at Amnesia in Ibiza, Spain. Through both photo and video content, we documented every moment, creating an engaging visual story.

In addition to content creation, we designed a content plan that featured unique, out of the box ideas. This plan not only showcased the Metamorfosi brand but also spotlighted the DJs who played a vital role in bringing the project to life.Our strategy led to a growth of 48.4% and a follower increase of 7.000 followers from July 2024 to September 2024 on Instagram.In order to further solidify Metamorfosi as a brand, 282US designed a selection of merch garments representative of the brands visual identity.
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Contact us
INFO@282US.COM