IH NOM UH NIT - FW23

@ihnomuhnit INSTAGRAM MANAGED BY - 282US

ART DIRECTION / PHOTO AND VIDEO / DIGITAL CAMPAIGNS / CASTING / STYLING / PRODUCTION / CONTENT CREATION / SOCIAL MEDIA MANAGEMENT / COPYWRITING / POSTING

Ih nom uh nit is a contemporary luxury ready-to-wear label founded in 2017. With a focus on high-level craftsmanship and the silhouettes produced, the brand began with one-off, hand-embellished pieces. Deriving from the English word innominate meaning “without name”, creating without boundaries is the foundation of the process. An ever-evolving lifestyle of originality and eclecticism designed for men who celebrate individuality and lead fresh, fearless lives. The brand is equal parts luxe and humble, is a fresh new voice in men’s clothing. Reshaping heritage techniques across carefully-sourced fabrics, deconstructed silhouettes define modern tailoring.

Creative Direction
282US

Styling
282US

Production
282US

Videomaker
SWEDISH FLAMINGO

Photographer
MATTIA GUOLO

Make up and Hair stylist
RAFFAELLA FIORE

2023

282US

Ih Nom Uh Nit is a luxury lifestyle brand born between Paris and Los Angeles. The brand’s collections are influenced by contemporary culture and design, with great attention to high quality. Black and white, are the dominant colors, enhancing the prints and giving each garment the gift of versatility.

Creative Direction
282US

Styling
282US

Production
282US

We managed Ih Nom Uh Nit’s Art Direction for this Campaign to create content that is aligned with their aesthetic and that communicates their unique style and vision, throughout content such as photos and video, curating the casting, styling, and production. We curate their IG profile, create content, post, and do copywriting, maintaining their bold identity as the main source of inspiration.

282US

VIDEO CAMPAIGN

CERCLE WORKSHOP at ADE MORE PROJECTS

SHOPPING CART

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IH NOM UH NIT - FW23